Sectors

The business delivers marketing campaigns across a diverse set of sectors, each with its own set of barriers and industry jargon.

HighTech, BioTech, FinTech, GovTech, RegTech, HealthTech, Mobile, Industrial, Media and Entertainment, Retail, Justice.

This page showcases just four of those sectors.

HighTech

The work involves delivery of fully integrated marketing campaigns for clients operating in the software industry. These marketing campaigns generate net new sales of software-as-a-service propositions for information security, cyber-secure platforms, systems of engagement, digital identity infrastructure and internet of things.

Industrial

The work involves segmented marketing campaigns selling highly technical value propositions such as forensic electrical engineering services and power optimisation equipment to corporates, facilities management and others. Researched, detailed and incredibly well devised, these marketing campaigns result in the expansion of the client’s customer base as well as new contract awards coming from dormant customers.

Retail

The work involves time-sensitive marketing campaigns to publicise catalogues containing backlist and new product lines and to position product ranges in front of prospective trade buyers. Well grounded in the harsh reality of modern retail, these marketing campaigns cut through the ferocious competition of a saturated supply chain to maintain buyer loyalty and to secure regular re-orders.

Justice

The work involves issues-led marketing campaigns across digital and non-digital channels using innovative messaging types to inform policy makers and the general public, and to educate people working inside the sector at all levels of seniority. Unafraid to speak truth to power, these marketing campaigns are not only thought-provoking but command tangible action in response.